Plan your CCTV business's next chapter. Exit on your own terms.
We helped a London-based commercial CCTV installer with major retail contracts to secure a strategic acquisition from a larger fire and security group.
A US-based remote video monitoring station was acquired by a national security provider looking to expand its real-time surveillance capabilities.
A provider of body-worn cameras for private security firms was acquired by a larger technology company looking to enter the law enforcement market.
Book a confidential 30-minute call with Joe from our M&A advisory team. No obligation. Everything discussed stays between us.
CCTV and Video Surveillance M&A Advisory | UK and US
You have built a respected CCTV and video surveillance business from the ground up. You have earned your SSAIB and NSI Gold certifications and now you deserve to understand your company's true value and exit on your own terms.
Before You Speak to Anyone
You get approached by potential buyers but how do you know who is a serious contender and who is just fishing for information? We separate the serious buyers from the time-wasters.
Without competing offers, there is no leverage. The buyer sets the pace, anchors low, and waits.
"Is my CCTV business really worth that much?"
Valuing a CCTV business goes beyond simple revenue multiples. We factor in the quality of your installation contracts your recurring revenue from remote monitoring services and the expertise of your engineers in IP CCTV and analogue to digital migration. Your SSAIB and NSI Gold certifications significantly increase your company's value.
"What happens to my loyal engineers and office staff?"
Your team is your greatest asset. We find buyers who value your engineers' expertise in installing and maintaining complex systems and your office staff's knowledge of the security industry. The right buyer will invest in your team's future not replace them.
How will the transition to cloud-based surveillance affect my business's value?
The security industry is rapidly moving towards cloud-based solutions and VSaaS (Video Surveillance as a Service). We understand this market shift and can position your business to attract buyers who are looking to expand their cloud surveillance offerings. We will highlight your expertise in this area to maximize your valuation.
These are real acquirers actively seeking cctv businesses. Our network includes over 13,000 registered acquirers with defined search criteria.
+ 13,000 more registered acquirers with defined search criteria
We are not generalist brokers. We are M&A advisors who live and breathe the security industry. We understand the value of your certifications your contracts and your team.
A Network of Specialist Buyers
Our network includes strategic acquirers looking to expand their security offerings private equity firms specializing in the security sector and larger players seeking to enter new geographic markets.
In the close-knit security community discretion is everything. We ensure your sale process is handled with the utmost confidentiality protecting your relationships with clients and employees.
We generate multiple offers for your business forcing buyers to compete and driving up your final valuation. This ensures you get the best possible price and terms for your life's work.
We have deep expertise across all sub-sectors of the CCTV and video surveillance industry.
Specialists in helping businesses upgrade their legacy analogue CCTV systems to modern digital and hybrid solutions.
Providing 24/7 remote video monitoring and response services from a dedicated control room.
Video Analytics and AI", description:
Combining CCTV with access control systems to provide a unified security solution for clients.
How to Sell Your Business: Complete Guide
A comprehensive guide for UK and US business owners considering a sale.
Understanding EBITDA multiples and sale prices in the current market.
Choosing the Right M&A Advisor
What to look for when selecting an advisor for your business sale.
How much is my CCTV business worth?
The value of your CCTV business is determined by a combination of factors. While a typical starting point is a multiple of your annual recurring revenue (ARR) from maintenance and monitoring contracts a deeper analysis is required for an accurate valuation. We look at the quality and length of your client contracts your gross profit margins and your customer concentration. Certifications like SSAIB and NSI Gold add significant value as they demonstrate a commitment to quality and compliance. Your team's expertise in specialized areas like IP CCTV thermal imaging or video analytics also plays a crucial role. We will conduct a thorough analysis of your financials operations and market position to give you a realistic and achievable valuation range.
How long does it take to sell a CCTV business?
Our streamlined process is designed to sell your business within 12-16 weeks. The first few weeks are dedicated to preparing your business for sale which includes a deep dive into your financials and operations to build a compelling investment memorandum. We then approach our network of pre-vetted buyers and typically receive initial offers within 4-6 weeks. The due diligence process where the buyer verifies all the information you have provided usually takes another 4-6 weeks. The final stage is the legal process to complete the sale. Our team manages this entire process for you ensuring it runs smoothly and efficiently allowing you to focus on running your business.
Will the new owner keep my staff?
We understand that your team is the backbone of your business. That is why we specifically target buyers who are looking to grow and invest in the businesses they acquire. In most cases the buyer will not only retain your existing staff but also provide them with new opportunities for career progression. Your engineers' technical skills and your office staff's industry knowledge are valuable assets that a strategic buyer will want to keep. We will work with you to find a buyer who shares your values and will be a good cultural fit for your team ensuring a smooth transition for everyone involved.
What happens to my existing client contracts?
Your client contracts are a key component of your business's value. During the sale process we will work with you to ensure a smooth transition of these contracts to the new owner. This is typically done through a process called novation where the rights and obligations of the contract are transferred to the buyer. We will ensure that the terms of your contracts are protected and that there is no disruption to the service your clients receive. Our legal team will handle all the paperwork and negotiations to ensure a seamless handover of your client relationships.
Do I have to pay a fee if my business doesn't sell?
No. We operate on a success-fee only basis. This means you only pay us a fee if we successfully sell your business. We are confident in our ability to find the right buyer for your business and achieve a great outcome for you. Our interests are fully aligned with yours. We invest our own time and resources into preparing your business for sale and marketing it to our network of buyers. You can be assured that we are fully motivated to get you the best possible deal.
8 buyers got in touch with the help of their tech. We ended up completing the sale in 32 days to a serial acquirer.
I could not have asked for better support. They found the perfect buyer and secured terms that exceeded my expectations.
The team guided me through every step. I felt completely supported from first call to completion. I then referred my friend Jennifer, who also sold her company with them.
How we outperform M&A advisory firms
handles research, monitoring and risk.
You already get cold approaches every week. Most are a single buyer fishing for a low price, with no intention of paying a competitive multiple. We run a structured, confidential process that turns scattered approaches into
3 to 5 simultaneous offers you can compare
, led end-to-end by a senior advisor on your deal — not a junior handler.
Competitive process across 80+ qualified buyers in your sector creates real tension on price and terms.
You choose the right buyer, not the only option.
Better deal structures mean more in your pocket on day one.
The right buyer looks after your team, your clients, and everything you built.
Here's how we deliver these results for business owners.
Handles research and analysis behind the scenes, monitored by your advisory team
Sage handles the heavy lifting: research, document preparation, buyer monitoring, risk analysis. So your advisors can focus on strategy and negotiation.
Data-driven insights for your advisors
Every insight leads to a specific action, giving your team a clear plan to maximise your outcome.
Your dedicated team leads the process end-to-end.
Your team leads. Technology supports.
Sage and Sterling handle research and monitoring so your advisors focus on strategy and negotiation.
Deeply understands every buyer's criteria, budget, and deal preferences
What Sterling knows about every buyer
Every buyer is profiled through a detailed onboarding conversation, capturing the nuance that doesn't exist on the internet.
Buyer replied, scheduling intro call
Data room accessed 3x today
Strong intent signal on call
PE firm announces new fund close
Acquirer hires Head of M&A
US firm completes UK acquisition
Sector pricing firmed this quarter
Management meeting confirmed for Thursday
Competitor acquired by a consolidator
Revised offer received, above asking
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From First Call to Successful Exit
A structured, five-step sell-side process designed to maximise valuation and keep you in control.
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Close & Protect the Legacy
A senior M&A bench, plus a sector specialist recruited for your industry on every deal.
For every engagement we add a sector specialist from your industry to the core team: a 15–25 year operator or advisor with direct relationships in your niche. Recruited per deal so you get the right fit, not a generalist.
"I built and sold my own company after scaling it to 80,000+ users and raising over £2M in funding. The exit process was painful, expensive, and completely opaque. I knew other business owners deserved better."
So I set out to modernise the way businesses are sold. We have now advised on 22 sales, built a network of over 12,500 registered acquirers, and we are the only AI-enabled M&A firm with this proprietary technology and data. We are highly specialised in building services, facilities management, and healthcare, and that is all we do.
Before DealFlowAgent, I spent years in the trenches of high-growth startups, learning what it takes to build, scale, and ultimately sell a business. That firsthand experience — the sleepless nights, the difficult conversations, the elation of getting it done — means I understand what our clients are going through on a level that most advisors simply cannot.
There is nothing better than a founder calling to say they have paid off their mortgage, sorted their children's school fees, or are ringing from a three-week holiday in the Maldives. That is why we do this.
On a personal note: 30 years old, grew up in Surrey, Crystal Palace supporter (sorry), and proud owner of Willow, an English Spaniel who is far more popular than I am. I also make a very good lasagne, if that helps.
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