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Introduce us to one business owner. We'll handle everything else.
Book a call with JoeFixing what traditional brokers get wrong
DealFlowAgent was built because too many business owners were getting a rushed, underprepared sale process. We exist to change that. Every business owner we work with gets a proper advisory process — valuation, buyer outreach, negotiation, and close — typically completed in 12 weeks.
We operate one of the largest active buyer networks in the UK and US lower mid-market, with over 12,000 registered acquirers on our platform. We're backed by Long Journey Ventures — the same investors behind early-stage rounds in Uber, Figma, and others.
When you introduce a business owner to us, you're not sending them to a cold sales funnel. You're connecting them with a team that will treat their life's work with the seriousness it deserves.
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Joe Lewin, Founder
Who typically partners with us?
PE Fund Managers & Acquirers
You speak to hundreds of business owners a year. The ones outside your mandate still deserve a great outcome. We'll handle them with the same discretion you'd expect.
Lawyers & Solicitors
You're often the first person a business owner calls when they're thinking about a sale. We make sure that conversation ends well for them.
Accountants & Financial Advisors
Your clients trust your judgement. When they're ready to sell, we want to be the firm you're comfortable recommending.
Founders & Operators
You know other business owners. If someone in your network is thinking about their next chapter, an introduction takes five minutes.
Simple by design.
Make an introduction
Connect us with a business owner considering a sale, or mention us publicly in your network. A WhatsApp message, an email intro, or a conversation is all it takes.
We run the process
Full advisory: valuation, buyer outreach, negotiation, close. Our average sale process takes 12 weeks. The business owner gets a proper, institutional-quality process.
You get recognised
Once the deal completes, your referral fee is paid. No paperwork until then. No chasing. No complexity.
What's in it for you.
Ambient Referral
You mention us in a WhatsApp group, a LinkedIn post, a conversation. The business owner finds us, signs up, and mentions your name.
Direct Introduction
You make a personal, direct introduction — connecting us specifically to a business owner you know.
On a typical engagement, a referral fee is worth £15,000–£50,000 depending on deal size. We'll always be transparent about the number before you commit to anything.
One Post Generated Over £1.7M in Pipeline Revenue
Timothy Armoo is a successful founder who sold his company, FanBytes, for eight figures. He has a massive following on LinkedIn and a deep network of founders.
When Timothy made one post about his partnership with DealFlowAgent, something remarkable happened:
That single post generated over £1,700,000 in qualified pipeline revenue for DealFlowAgent.
How? Because Timothy's network trusted his recommendation. His audience knew he'd been through an exit himself. His credibility was the catalyst.
Timothy's potential earnings from that one post could exceed £100,000 as those deals close.
This is the power of combining a trusted network with a compelling opportunity. You don't need 700k followers like Timothy. You just need a genuine network of business owners who trust your recommendations.
The Key Insight
One warm introduction could earn you more than a typical annual salary. If you refer just 2-3 deals a year, you could generate a six-figure income stream.
Completed Deals via DealFlowAgent and Partner Advisory Firms
A selection of successful exits facilitated for founders across multiple sectors.
Online health tech pharmacy business (weight loss and men's health) sold to Y Combinator-backed acquirer - secured 4 offers in 4 weeks, completed all-cash deal in 9 weeks
Online education business specializing in celebrant training courses sold for £1.1M cash to industry consolidator
Pet-focused mobile app sold for $2.2M to roll-up aggregator private equity fund specializing in app acquisitions
London-based marketing agency (female founders) sold in cash deal with earnout structure
HR professional services business sold to a serial acquirer who went on to build a successful digital marketplace for connecting contractors to companies
E-commerce agency business sold to serial acquirer in 32 days end-to-end - founder went on to list another company on our platform
What Our Clients Say
Hear directly from business owners and advisors who've worked with us.
Watch Chris share his experience working with DealFlowAgent.
Hear how Saim successfully navigated his business sale.
Ari shares his journey selling Debonair Cooling.
Watch Nikki share her experience working with DealFlowAgent.
"I couldn't have asked for better support during my exit. They found the perfect acquirer and negotiated terms that exceeded my expectations."
Frequently Asked
Questions
Have more questions? Book a call and we'll walk you through everything.
Book a call with JoeHowever works best for you. A WhatsApp message, a quick email intro, or just mentioning us in conversation. There's no formal process — we keep it simple.
Not ready to refer yet? That's fine.
Most of our best referral partners started with a single conversation. Book 20 minutes with Joe — no commitment, no pitch. Just a chance to ask everything you need to.
Book a call with Joe